Can My Flow Contacts Be Transferred To A New Number The Structure of Your Business Plan

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The Structure of Your Business Plan

Your business plan is critical to defining your company’s structure, goals, strategies, products and staff. It is used to plan and manage your business, apply for funding or show it to potential investors. It has ten main parts and they are:

1. Cover and table of contents

It sounds a little silly, but a great cover for your business plan will show the professionalism and care that went into its creation. It’s also an ideal place to include your company logo and contact information. If applicable, include photos of your products.

It is essential that you also include your company name and number, as well as contact details such as address, website, social media accounts and the email and telephone number of your relevant director. You’d be surprised at the number of people who forget about this feature.

To make it easier for potential investors to navigate, the table of contents should contain all points of the business plan with appropriate page numbers. Make it as complete as possible so that the reader has a clear idea of ​​what the document contains.

Creating a table of contents also gives you as a writer a great planning tool to ensure you include all the points and information you need to include.

2. A summary of your company’s needs and goals

In the first part of the document, you should make a descriptive summary of the idea, which includes the following points:

• Market opportunity

• The product or service and its benefits

• Management team

• Financial summary of financing needs and expected return

If you write a summary first, you write down all the information that is in your head. You can always come back to this at the end of the main body wiring.

Remember that you need to capture the attention of investors in about two pages, where you will summarize the most important points of the text. You should also consider several things:

• Essentially, you need to define the need or problem that your company intends to solve.

• You need to define the fundamental goals of the company.

• You need to tell the investor what stage your company is in right now. Whether you’re in pre-production, starting to expand, or turning a profit, for example.

3. Plan your business

Here is the point where you take your scrap paper.

• You need to describe your company’s mission – that’s what you hope to achieve. Next, you need a list of the actions your company needs to achieve up to that point.

• Next, you need to figure out how you’re going to solve the business problems you’ve identified.

• Now describe what your product or service is, what customers will get by buying it, and what their weaknesses or inconveniences are.

• Discover what price will work for your potential customers.

• Finally, you need to discover how you can find these customers.

Often all of this can be defined using a business model canvas and this is the subject of my second article. You can buy consulting to make this model.

There are usually already companies working towards the same goals. Identify them and ask yourself: How will I differentiate myself from my competitors?

4. Explain the structure of your company

Creating a business plan involves examining your competition’s strengths and weaknesses, and once you identify them, you can justify why your business is unique. To maximize an investment opportunity, you need to stand out from the crowd. That is, see the following information:

• Describe what you will sell to whom and at what price.

• Present your brand concepts – for example, will you be a luxury company or will you stockpile and sell a low-cost company?

• Describe how you will fulfill the order – in other words, the entire process from purchasing the products yourself to actually delivering them to your customer and offering follow-up services.

• Explain how you will cover the main areas of production, sales, marketing, finance and administration.

• Include accounts for management, sales, inventory control and quality control.

• Determine how you will sell your products and, if necessary, analyze the location of the company and the advantages and disadvantages of this situation.

Make sure you address the following investor doubts: What are your competition’s products and how do they create them?

5. List the characteristics of the market in which you will develop your company

You will need to analyze the market situation: how big it is, how fast it is growing, and what its profit potential is. Explain how you will research your audience and with what tools.

Know the target market in which the company will develop and direct marketing strategies towards this target. If you don’t have a working marketing strategy, you will waste time, effort and money.

Answer the following question: Where will you find your customers?

6. Prepare promotional strategies

Your company’s marketing plan should be included here. This is perhaps one of the most important steps in creating a business plan. Promotion and marketing strategies can determine the success or failure of your business. Try to answer several questions:

• How will you position your product or service? Here you want the 4 P’s of marketing: Price, Product, Promotion and Place.

• Compare features such as price, quality and customer service with your competitors.

• How will you sell to your customers? Phone, website, face to face, agents?

• How will you identify potential customers?

• How will you promote your business? Advertising, PR, email marketing, content strategy, social media, etc.?

• How will each part of your business benefit?

• Why will someone leave your current competitors to buy your business?

• How will you attract them to your company and its products?

• What is a fair estimate of the number of customers you will acquire each year in the first three years?

• What will be your estimate of the cost of acquiring each new customer?

• What is the estimate of the cost of retaining each customer?

7. Determine your source of income

This is where you enter all the information about what your business will sell and where the revenue will come from.

• The products and services you will provide.

• Any advertising costs, commissions, membership fees, etc. that you will receive.

The analysis should include: price structure, costs, margins and expenses.

Include details of your expected cash flow over the first three years. Cash flow is an important factor. In online businesses, this is called the burn rate.

8. Your team

This is where you wax lyrical about the strength of your directors and key staff. Include their experiences in similar posts and share what they can do for your startup. Include basic resumes for each and list their responsibilities. If you have a particularly famous supporter, mentor or director, mention them here.

9. Your finances

Once you’ve reached this point in your business plan, you need to start translating everything you’ve said into numbers. This means analyzing your company’s financial forecasts. Also include your financial strategy – how you will manage your cash flow, which is crucial for any new business. If you don’t have a plan, your business could suddenly sink or fail. If, on the other hand, you receive unexpected success, your goals may suddenly change and you will need a new business plan. Therefore, you need to assess your company’s risks, identify areas where things could go wrong, and explain what you would do if they did. You must include any other investments you have or will receive. Details of your share allocation, especially large percentages, should be included.

9. What you will do with the investment

It is very important to include what you are seeking funding for and how and when you plan to spend the investment. It is essential that the potential investor sees that the company will improve significantly with the investment.

Tell the potential investor how quickly and how often their investment will be recouped. Also include the shares offered and their possible involvement with the company after they have invested.

It is vital that we offer them an exit strategy so that they can get a healthy return on their investment and then move on to the next new venture.

10. Attachments

It is very possible that after creating the business plan, you will need to provide additional information that will supplement it. For example:

• Market research data you have used.

• Resumes of the team that will make up your company. This is very important if you are looking for a high level of financing.

• Technical specifications of the product or service (can also include photos).

• Names of some potential customers.

Creating a business plan involves writing many pages of attractive, dynamic and precise texts that attract the attention of very demanding people. It must attract the attention of investors who, despite having read hundreds of them, need to find something unique in your business plan.

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